you look at romney, look at obama. do you see one who is using vulnerability better to make an impression on voters? >> what i -- you know what i see? i like to follow reaction to things like the conventions, to press conferences. what i see is that, you know, slick and shiny and overpromising does not play well anymore for us. i think we want people who stand -- i think we want to see ourselves reflected in our leaders. we want to see people who say, man, this is hard. there's no easy answers. i wish i could bs you into believing there were, but there are not. here is how i want to move forward, this is what i think is important. i think we're ready for some really deep authenticity, some realness, and we want to see leaders whose lives and struggles are reflected, you know. we want to see ourselves reflected in their stories and experiences. i think we're done. i think -- i really think, you know, ironically i started my research six months before 9/11, and so it's been a really powerful thing to watch kind of how th